> For the complete documentation index, see [llms.txt](https://docs.crowdwork.com/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://docs.crowdwork.com/for-theatres/customizing-your-theatre-settings.md). # Customizing Your Theatre Settings This page describes how to customize your theatre details. ## Customize Your Theatre You can customize your theatre information, ticketing details, and how you collect and track patron information on the **Edit Theatre** page. Navigate to the Edit Theatre page by using the left navigation menu to expand **Theatre**, then click [**Theatre Details**](https://crowdwork.com/dashboard/theatres/0/edit). > **Direct link:** [Edit Theatre Settings](https://crowdwork.com/dashboard/theatres/0/edit) * **Name**: The name of your organization. Used in the event URL. * **Email**: The email connected to your account. * **Domain**: The subdomain used in your CrowdWork URL. For example, * Your Shows link would be: * Your Classes link would be: * **Address**: Physical address of your theatre. * **Timezone**: The timezone that every event time in your account is entered and displayed in. This single setting controls all of them — see [Timezone](https://docs.crowdwork.com/for-theatres/customizing-your-theatre-settings#timezone) below. *** * **Logo**: The logo is displayed in the upper-right of your [Public page](https://www.crowdwork.com/v/testtheatrefordocumentation/shows). * **Hero Image**: The large background image is displayed on your [Public page](https://www.crowdwork.com/v/testtheatrefordocumentation/shows). *** * **Exclude Specific Dates for All Shows**: Prevent shows from occurring on specific dates (i.e. no shows on January 1st). This is a global list that will override any evetns scheduled for dates listed here. *** ### **Timezone** Your theatre has **one** timezone, and it decides how every event time in your account is entered, stored, and displayed. There is no separate timezone on an individual show, class, or date — they all follow this one setting. > **Direct link:** [Edit Theatre Settings — General](https://crowdwork.com/dashboard/theatres/0/edit#section-general) {% hint style="warning" %} **Changing this setting changes the clock time of every event you have already scheduled.** Event times are stored as absolute moments and shown in your theatre's timezone, so switching the setting re-labels all of them at once. Switch a theatre from Central to Pacific and an 11:00 AM class starts reading 9:00 AM — and the same shift applies to purchase windows and date exceptions. If you need to change your timezone, change it **first**, then go back through your scheduled events and re-set their times. {% endhint %} **Three things that are easy to assume, and aren't true:** * **Your address does not set your timezone.** Address and Timezone are independent fields — nothing converts one into the other. A theatre with a New York address and a Central timezone runs on Central time, and CrowdWork will never flag the mismatch. * **If you never picked one, it's Central.** Timezone falls back to Central Time when it's left blank. If your event times look like they're an hour or three off, check this field first. * **Your own computer's timezone doesn't matter.** When you type a start time on the event form, it's saved as that exact clock time in your theatre's timezone. Typing 7:00 PM on a laptop in Berlin still saves 7:00 PM theatre time. **Two things you can count on:** * Event times are shown in your theatre's timezone with the abbreviation attached — `11:00 AM CDT` — on your event pages, in your dashboard, and in the emails your patrons receive. * Recurring events keep their local clock time across daylight saving. A weekly 7:00 PM class is still 7:00 PM after the clocks change in November — it doesn't drift to 6:00 PM. #### Running an Event in Another Timezone Because there's only one timezone per theatre, an event that physically happens somewhere else has to be entered **converted into your theatre's timezone**. **Worked example.** A New York theatre — Timezone set to Eastern — is running a 7:00 PM show in New York and a 7:00 PM show in Los Angeles on the same night. * The New York show is entered as **7:00 PM**. Nothing special. * The Los Angeles show has to be entered as **10:00 PM**, because 7:00 PM Pacific is 10:00 PM Eastern. * The public event page will then label that Los Angeles show `10:00 PM EDT` — not `7:00 PM PDT`. There is currently no way to change that label. {% hint style="success" %} **Say the real local time in your own words.** Since the time label always follows your theatre's timezone, put the event's actual local start time in the event description or in the event name — "Doors 7:00 PM Pacific" — so patrons buying tickets aren't left doing the conversion themselves. {% endhint %} #### Timezone Conversion Table Find the row for when your event really starts, then read across to your theatre's Timezone setting. That's the time to type into the event form. | Event's real start time | Theatre set to Eastern | Theatre set to Central | Theatre set to Mountain | Theatre set to Pacific | | ----------------------- | ---------------------- | ---------------------- | ----------------------- | ---------------------- | | 11:00 AM Eastern | 11:00 AM | 10:00 AM | 9:00 AM | 8:00 AM | | 11:00 AM Central | 12:00 PM | 11:00 AM | 10:00 AM | 9:00 AM | | 11:00 AM Mountain | 1:00 PM | 12:00 PM | 11:00 AM | 10:00 AM | | 11:00 AM Pacific | 2:00 PM | 1:00 PM | 12:00 PM | 11:00 AM | | 7:00 PM Eastern | 7:00 PM | 6:00 PM | 5:00 PM | 4:00 PM | | 7:00 PM Central | 8:00 PM | 7:00 PM | 6:00 PM | 5:00 PM | | 7:00 PM Mountain | 9:00 PM | 8:00 PM | 7:00 PM | 6:00 PM | | 7:00 PM Pacific | 10:00 PM | 9:00 PM | 8:00 PM | 7:00 PM | | 8:00 PM Eastern | 8:00 PM | 7:00 PM | 6:00 PM | 5:00 PM | | 8:00 PM Central | 9:00 PM | 8:00 PM | 7:00 PM | 6:00 PM | | 8:00 PM Mountain | 10:00 PM | 9:00 PM | 8:00 PM | 7:00 PM | | 8:00 PM Pacific | 11:00 PM | 10:00 PM | 9:00 PM | 8:00 PM | Only the four main US zones are shown, and the gap between them is a whole number of hours — so any other curtain time shifts by the same amount. A 6:30 PM Pacific show in an Eastern theatre is entered as 9:30 PM, the same three-hour jump as the 7:00 PM row. {% hint style="info" %} **About the other US zones.** The Timezone picker also offers Alaska, Hawaii, Arizona, and Indiana (East). The four zones in the table above shift together for daylight saving, so their offsets hold year-round — but **Arizona and Hawaii don't observe daylight saving**, so their gap to the others changes by an hour in the spring and again in the fall. If either is involved, check the offset for your specific dates rather than reusing a number from last season. {% endhint %} {% hint style="info" %} **Running events in more than one timezone?** Per-event timezones aren't available yet — one theatre means one timezone. This is a limitation we're actively working on. If your theatre runs events across timezones, [let us know](https://docs.crowdwork.com/contacting-support) so your use case gets counted. {% endhint %} *** ### **Global Descriptions** There are **three** of these fields — **Global Show Description**, **Global Class Description** and **Global Membership Description**. Each one is added below every description of that type *and* included in the matching customer emails, so it is ideal for refund information, parking info, or anything you'd want to appear on every show, every class, or every membership. All three take rich-formatted text (bolding, lists, links, etc.). The membership one reaches further than you might expect: it appears on your public membership page *and* inside the welcome and renewal-confirmation emails, alongside whatever that tier's own Confirmation Email Details field says. It does not appear in the upcoming-renewal reminder, which is a fixed notice. [See What Members Receive by Email »](https://docs.crowdwork.com/for-theatres/setting-up-memberships#what-members-receive-by-email) {% hint style="info" %} **Need help using the text editor?** See [Using the Rich Text Editor](https://docs.crowdwork.com/for-theatres/using-the-rich-text-editor) for a full guide to formatting, links, and more. Note that images and file attachments are not available in the Global Description fields. {% endhint %} *** ### **Service Fees** **How would you like service fees handled?** By default, fees are passed onto the customer. If the ticket price is $10, fees are $1.64, so the customer pays $11.64, and the theatre gets $10. You also have the option to absorb the fees if you'd like. Absorbing means if the ticket price is $10, fees are $1.64, so the customer pays $10, and the theatre gets $8.36. {% hint style="info" %} **Pass Along to Customer:** All fees are passed onto customer, and you get full ticket amount **Absorb All:** Customer pays face-value of tickets, and fees are taken from ticket value **Absorb Shows:** Fees are only absorbed for shows, class fees are passed to customer **Absorb Classes:** Fees are only absorbed for classes, show fees are passed to customer {% endhint %} *** ### **Purchase Window** **Ticket Purchasing Window**: By default, ticket sales will end at the start time of an event. Here you can specify how many minutes before the start of an event that ticket sales should close. Use negative numbers (i.e. -20) to close purchasing after the show has started. {% hint style="warning" %} **How this field works:** * A **positive** number (e.g. **30**) closes sales 30 minutes **before** the event start time. * A **negative** number (e.g. **-30**) closes sales 30 minutes **after** the event start time. This setting controls exactly when ticket sales close for every event, so keep the value small and intentional — think minutes or hours, not weeks. Your public event pages always highlight an event's **next upcoming date**, but an excessively large negative number keeps long-past dates purchasable, which can fill a recurring event's date list with dates that have already happened. If you want to allow late sales, a value like **-30** (sales stay open half an hour after start) does the job. {% endhint %} *** ### **Surcharges** Surcharges are applied to the ticket amount prior to donations or service fees. Surcharges are not added to free shows or classes. **Show Surcharge Amount** * Type: Percent or Dollars. **Class Surcharge Amount** * Type: Percent or Dollars *** ### **Donation Options** Accept donations from your patrons — at checkout, on a dedicated public Donations page, or both. **Collect Donations**: Choose where patrons can donate. | Option | Description | | -------------------- | --------------------------------------------------------------------------------------- | | **Disabled** | Donations are turned off entirely. | | **Everywhere** | Donations appear at checkout **and** on your dedicated public Donations page. | | **Only Events** | Donations appear during ticket and registration checkout only — not on the public page. | | **Only Public Page** | Donations appear only on your dedicated Donations page — not at checkout. | **Donation Campaign Text**: A custom message displayed on your dedicated public Donations page to let supporters know what their donations support — like an upcoming season, a community outreach program, or general operating support. {% hint style="info" %} **Want a full walkthrough?** See [Setting Up Donations](/for-theatres/setting-up-donations.md) for guidance on configuring donation settings, sharing your Donations page, tracking contributions, and getting notified when donations come in. {% endhint %} *** ### **Additional Features** * **Collect Phone Numbers**: Enable the ability to include phone numbers during the checkout flow. * **Collect Newsletter Opt-Ins**: Enable the ability to allow customers to opt-in to newsletters during the checkout flow. Opted-in patrons become the audience for newsletters and promotions — see [Email Marketing](https://docs.crowdwork.com/for-theatres/email-marketing). * **Collect Waitlist Submissions**: Enable the ability to allow patrons to join a waitlist for sold-out events. When enabled, a "Join Waitlist" button automatically appears when an event reaches max capacity. Options include Everywhere (default), Only Shows, Only Classes, or Do Not Collect. See [Setting Up Waitlists](/for-theatres/setting-up-waitlists.md) for complete details. *** ### **Email Communication** **Theatre Contact Email**: The address CrowdWork uses whenever a patron — or CrowdWork itself — needs to reach your theatre by email. It's set in the [General section of your Edit Theatre page](https://crowdwork.com/dashboard/theatres/0/edit#section-general), and it drives more than its name suggests: * **Patron replies land here by default.** When a patron replies to an order confirmation, event reminder, gift card or donation receipt, membership confirmation, or a direct message you send from CrowdWork, the reply comes to this address — unless you've set a **Show Orders** or **Class Orders Reply-To** below, which takes over for the order emails it covers. * **It appears in your email footers** — the "you can reach \[Your Theatre] at…" line at the bottom of patron emails. * **It's the default Reply-to for email campaigns** — though each campaign can set its own Reply-to as you build it. * **Payment plan notifications arrive here.** CrowdWork emails this address when a patron's payment plan installment succeeds or fails. * **New promotions start with it** as their public contact address. {% hint style="info" %} **Point it at the inbox that should hear from patrons.** If replies to receipts and reminders should reach your box office rather than a general info@ address, change this field — every future confirmation and reminder will direct replies there. **Just remember the payment plan notifications follow it too**, so if you only want to move the *order* replies, use the per-type Reply-To fields below instead and leave this one alone. {% endhint %} {% hint style="info" %} **The sending address doesn't change.** Patron emails are always sent *from* — that's part of what keeps deliverability strong for every theatre on CrowdWork. These settings control where *replies* go, not the From address patrons see. Marketing campaigns are separate again: each campaign sets its own Reply-to as you build it, in [Building a Campaign](https://docs.crowdwork.com/for-theatres/email-marketing/building-a-campaign). {% endhint %} > **Direct link:** [Edit Theatre Settings — General](https://crowdwork.com/dashboard/theatres/0/edit#section-general) **Show Orders Reply-To** and **Class Orders Reply-To** (optional): Two addresses that let order replies split by what the patron bought. Replies to confirmations, receipts, refunds and reminders for orders containing **show** events go to the first; the same emails for orders containing **class** events go to the second. Both live in the [Email Communication section of your Edit Theatre page](https://crowdwork.com/dashboard/theatres/0/edit#section-email). {% hint style="success" %} **This is the fix for "the box office shouldn't be answering class questions."** Put your box office address in **Show Orders Reply-To** and your education or workshop inbox in **Class Orders Reply-To**, and each patron's reply lands with the people who can actually answer it. {% endhint %} * **Leave either one blank and nothing changes for it.** That order type keeps replying to your Theatre Contact Email, exactly as before. A theatre that sets neither field sees today's behaviour. * **An order with both a show and a class gets both addresses.** The patron's reply reaches both inboxes, so neither team misses it. * **Orders with no events use your Theatre Contact Email.** Gift card purchases, donation-only receipts, and refunds on them have no show or class to route by. * **The footer follows the reply address.** The "you can reach \[Your Theatre] at…" line at the bottom of an order email shows whichever address the reply will actually go to — so what the patron sees and where they land match. > **Direct link:** [Edit Theatre Settings — Email Communication](https://crowdwork.com/dashboard/theatres/0/edit#section-email) **CC Email Addresses**: Addresses that are automatically copied on the direct emails you send to patrons from CrowdWork — the messages you send to selected ticket holders from the [Admissions table](https://docs.crowdwork.com/for-theatres/managing-admissions#contacting-attendees), and the invitations you send to waitlist subscribers from [your waitlist](https://docs.crowdwork.com/for-theatres/setting-up-waitlists). Add as many as you like — pick a staff address from the dropdown, or type any other address and press Enter. > **Direct link:** [Edit Theatre Settings — Email Communication](https://crowdwork.com/dashboard/theatres/0/edit#section-email) This is how a box office keeps its own record of what went out to patrons, without anyone having to remember to copy themselves on each message. {% hint style="warning" %} **These are CC, not BCC — and there is no BCC option.** The addresses you list appear in the headers of every message that goes out, so recipients can see them. Use an address you're comfortable showing patrons. You also get **one copy per recipient**, not one copy per send: emailing 80 patrons puts 80 copies in each CC'd inbox. A mail rule that files them into a folder is worth setting up before you turn this on. {% endhint %} {% hint style="info" %} **This setting does not apply to email campaigns.** Marketing campaigns sent through [Email Marketing](https://docs.crowdwork.com/for-theatres/email-marketing) ignore it — deliberately, since a per-recipient CC on a campaign to your whole list would bury your inbox. To see a campaign before it goes out, [send yourself a test email](https://docs.crowdwork.com/for-theatres/email-marketing/building-a-campaign) instead. {% endhint %} **Email Header Logo** (optional): An image shown at the top of your marketing emails in place of your theatre logo. Leave it blank and your logo is used. *** ### **Custom Tracking Pixels** Add custom HTML to the header of your [Public pages](https://www.crowdwork.com/v/testtheatrefordocumentation/shows). It's great for adding tracking pixels from Google, Facebook, etc. {% hint style="success" %} **CrowdWork fires checkout events automatically.** Once you paste your pixel base code here, CrowdWork sends standard e-commerce events (like `purchase`, `add_to_cart`, and more) to Google, Meta, TikTok, and other platforms — no additional code needed. See [Tracking Pixels & Conversion Events](https://docs.crowdwork.com/for-theatres/tracking-pixels-and-conversion-events) for the full list of events and platform setup details. {% endhint %}