π₯Setting Up Memberships
Explore setting up and managing membership plans β a fantastic way to give your patrons easy access to shows and classes while creating steady, predictable revenue for your theatre.
What Are Memberships?
Think of memberships as your theatre's version of Netflix or Spotify - subscription plans that give your patrons awesome benefits, mainly free or discounted access to tagged shows and classes. This feature doesn't just help your bottom line - it transforms your whole business model:
Create predictable, recurring revenue (goodbye, feast-or-famine ticket sales!)
Build serious patron loyalty and community connection
Boost attendance at your events (even those typically harder-to-fill slots)
Make life easier for your regular attendees (no more "Do I want to pay for this show?" decisions)
Offer season passes, festival badges, or VIP access programs
Memberships Feature Details
When you activate the Memberships feature:
A 1% fee is added to all transactions, not just membership-related ones. If your theatre passes fees on to customers (the default setting), patrons cover that 1% on ticket and class sales. On membership purchases and renewals your theatre pays it, along with the other fees β see Understanding Membership Fees & Pricing.
You can turn it off anytime, but deactivating immediately cancels every membership β members lose their benefits right away, even mid-period, and are not emailed about it β and pauses every membership tier
Reactivating restores neither: members have to sign up again, and each tier stays paused until you open it and click Activate Tier
Activating Memberships
To start offering memberships:
Navigate to the Memberships section in your Dashboard menu
Click the teal Activate Memberships button
Review the information in the popup
Confirm by clicking Activate Memberships

Creating Membership Tiers
After activating memberships, you'll need to create at least one membership tier:
Go to Memberships β Manage Tiers in your Dashboard
Click the + Create New Membership Tier button
Complete the membership tier form:
Membership Tier Form Fields
Tier Name: What you want to call this membership level (e.g., "Monthly Access Pass," "Comedy Club Membership," "Season Pass")
Tier Description (optional): Details about what's included in the membership (supports rich text formatting). This is the public description β it's what patrons read on your membership page before they buy.
Confirmation Email Details (optional): Details that go only into the membership confirmation and renewal emails β never onto the public page. This is the membership equivalent of the Confirmation Email field on a show or class: use it for the things a member needs after they join rather than the pitch that persuaded them to. Supports rich text formatting. See what these emails contain Β»
Tier Image (optional): An image for this tier, shown on the membership page.
Renewal Cadence: The billing frequency. Choose from:
Daily: Renews every day (great for festivals or short-term events)
Weekly: Renews every week
Monthly: Renews every month (most common)
Yearly: Renews every year (ideal for season passes)
Once: One-time charge with no recurring billing (perfect for season tickets, festival badges, or single-purchase access passes)
Tier Cost: The amount charged per billing period (can be set to $0.00 for free memberships)
Select Show or Class: What the membership covers. Pick whole events, tags, individual ticket tiers, All Shows/All Classes, or an "Any tier namedβ¦" rule that keeps covering events you create later. See Choosing What a Membership Covers >
Exclude Specific Events or Tiers (optional): Carve something back out of what you just included β a show, a class, a tag, one ticket tier, or a tier name. See Choosing What a Membership Covers >
Member Benefit: What members receive on the admissions your tier covers. Choose from:
Free Admission: members claim covered admissions at $0 β the classic membership behavior, and the default
Percent Off: members pay a reduced price β a set percentage off each covered admission
Dollars Off: members pay a reduced price β a set dollar amount off each covered admission
Benefit Amount: Appears once you choose Percent Off or Dollars Off. Enter the percent (like 20%) or the dollar amount (like $5) that comes off each covered admission.
Max Uses per Renewal (optional): How many different showtimes a member can claim per billing period. Leave blank for unlimited. See how the two limits differ >
Password (optional): Set a password requirement to enroll in this membership tier (useful for VIP or exclusive memberships)
Admissions per Use (optional): How many admissions receive the member benefit at a single showtime. Defaults to 1 β raise it when a membership should cover a member plus a guest, or a whole household. See how the two limits differ >
Click Save Group to create the membership tier
Choosing What a Membership Covers
Coverage is the part of a membership tier worth slowing down for. It is built in two steps, and the second step is what makes precise offers possible:
Include β in the Select Show or Class field, add everything the membership should cover.
Exclude (optional) β in the Exclude Specific Events or Tiers field, carve pieces back out.
CrowdWork assembles everything in the first field, then removes everything in the second. You can leave the second field empty; most simple memberships do.
The five ways to include coverage
Click the Select Show or Class field and type to search. Options are grouped, and you can mix as many as you like:
By Type β All Shows or All Classes. Covers everything of that type, including events you create later.
A whole event β shown as Event Name - All Tiers. Covers every ticket tier on that one event.
One ticket tier of one event β shown as Event Name - Tier Name ($Price). Covers only that price point on that one event.
A tag β covers every event carrying that tag, including events you tag later.
Dynamic Tier Names β shown as Any tier named "General Admission" (12 tiers). Covers every ticket tier with that name across your whole account, on events that exist now and events you create later. This is the one that does the most work for the least maintenance.
An event with a single ticket tier appears as one plain entry rather than an All Tiers row plus a tier row β there is nothing to choose between.
"Any tier namedβ¦" β the rule that covers events you haven't created yet
Most theatres reuse the same tier names on every event: every show sells a General Admission, a Student, a VIP. Picking those tiers one event at a time means hundreds of clicks, and the list goes stale the moment you add next month's shows.
An Any tier named "β¦" option saves the name instead of the list. Every time a member checks out, CrowdWork looks at that event's ticket tiers and applies the membership to any tier carrying that name. Add a show six months from now with a General Admission tier and it is covered the day you create it β no edit to the membership.
The number in each option β (12 tiers) β is how many ticket tiers carry that name in your account today. An option reading (no tiers currently) is a rule you saved earlier whose name no longer matches anything; it stays in the list so a saved selection never silently disappears, and it will start matching again if you create a tier with that name.
Select all by keyword β a shortcut, not a rule
Under the Select Show or Class picker is a Select all by keyword box with a Select All Matches button. It is easy to mistake for the tier-name rule above; it is a different tool.
Type a word and it filters the list you are looking at, matching that text anywhere in an option's label. Click Select All Matches and every currently matching option is added to your selection at once. The line underneath reports how many options match and how many aren't selected yet.
The coverage line β check this before you save
As you build a selection, a line under the field reports what it actually resolves to: "Currently covers 34 ticket tiers across 12 events." When a tier-name rule is part of the selection it adds "Tier-name rules keep applying to events you add later." If nothing matches, it says so plainly: "This selection doesn't match any ticket tiers right now."
The count updates as you add and remove items in both fields, so it reflects your exclusions too. It counts your current events β a tier-name rule will go on covering events beyond that count as you create them, which is what the extra sentence is telling you.
Excluding events and tiers β two different effects
The Exclude Specific Events or Tiers field takes shows, classes, tags, individual ticket tiers, and Any tier named⦠rules. What an exclusion does depends on which kind you pick:
Exclude an event or a tag β the membership stops applying to those events entirely. Use this for "all our shows except this one benefit night."
Exclude a ticket tier or a tier name β the membership still applies to the event; it just won't cover that tier. Members claim their benefit on the other tiers and pay full price for the excluded one.
Common coverage setups
Members get into everything. Include All Shows (and All Classes if you want both). Leave the exclude field empty.
Members get the standard seat, but pay for the upgrade. Say every show sells a General Admission tier and a General Admission + Featured Cocktail tier, and the cocktail should never be free. Two ways to set it up, both durable:
Include only what you want covered β put Any tier named "General Admission" in the include field and nothing in the exclude field. The membership covers general admission on every event that sells it, now and in future, and touches nothing else.
Include broadly, then carve out β put All Shows in the include field and Any tier named "General Admission + Featured Cocktail" in the exclude field. Members get every other tier and pay for the cocktail. Better when new tier names appear often and you'd rather cover them by default.
A membership for one series or festival. Tag the events, then include the tag. Anything you tag later joins automatically.
A members-only night at a member price. Include the single event, set Member Benefit to Percent Off or Dollars Off, and members see the reduced price at checkout instead of $0.
Editing coverage later
Coverage is re-evaluated at checkout, not frozen at signup. Editing a tier's included or excluded selections changes what current members can claim from that moment on. Price changes behave differently β they only apply to members who enroll after the edit.
How Often a Member Can Claim the Benefit
Two fields sound similar and do different jobs. Setting the wrong one is one of the easier mistakes to make here.
Admissions per Use β how many admissions get the benefit at a single showtime. Defaults to 1. Set it to 2 for a member-plus-guest membership, or 4 for a household pass.
Max Uses per Renewal β how many different showtimes a member can claim in a billing period. Blank means unlimited. A flex pass good for five shows a month is
5.
They stack: Admissions per Use = 2 with Max Uses per Renewal = 5 gives a member five outings a month with a guest on each β up to ten admissions, but never more than two at any one showtime.
Two more behaviors worth knowing, both automatic:
The benefit goes to the most expensive eligible seats first. If a member's cart holds more covered admissions than their allotment, CrowdWork applies the benefit to the highest-priced ones and charges normally for the rest β the member always gets the best outcome available to them.
Only one membership applies per checkout. A patron can hold as many memberships at your theatre as they like. At checkout CrowdWork uses the single one that saves them the most on that order rather than combining them.
Membership Types & Use Cases
Recurring Memberships
Perfect for ongoing access to your regular programming:
Monthly Comedy Pass: $25/month for unlimited access to all comedy shows
Class Membership: $50/month for unlimited access to all classes
VIP Membership: $75/month for priority seating and member-only events
One-Time Memberships
Great for special situations where recurring billing doesn't make sense:
Season Pass: One-time $150 payment for access to entire 6-month season
Festival Badge: One-time $40 payment for weekend festival access
Workshop Series: One-time $200 payment for 8-week intensive course
Free Memberships
Useful for building community or offering special access:
Student Membership: Free tier for students (password protected)
Volunteer Access: Free membership for your volunteers
Patreon Supporter Access: Free tier for existing Patreon supporters
Performer & Cast Comp Access: Free membership for cast, crew, and performers to reserve their own complimentary seats each run
Limited-Use Memberships
When creating your Membership Tier, use the Max Uses per Renewal setting to control access frequency while maintaining value. Common campaigns include:
Flex Pass: $30/month for up to 5 shows
Date Night Pass: $40/month for up to 2 shows
Premium Access: $60/month for up to 10 events plus merch or concessions
Understanding Membership Fees & Pricing
How Membership Fees Work
Unlike regular ticket sales, membership transactions do not follow your theatre's fee settings. Even if your fee settings are configured to pass fees on to customers, membership fees are always absorbed by the theatre rather than passed to the member.
This design choice exists for several important reasons:
Subscription model psychology: Hidden fees on memberships feel deceptive to customers who expect one clear price
Competitive positioning: Most subscription services (Netflix, Spotify, gym memberships) show one all-inclusive price
Processing complexity: Recurring billing with variable fees creates reconciliation and accounting complications
Customer experience: It's much cleaner to say "membership is $30/month" rather than "$30/month + processing fees"
Pricing Strategy
When setting your membership prices, we recommend building processing fees into your tier pricing. For example, if you want to net $30 after fees, price your membership at about $33 (not $35, which overshoots by about $2) to account for the absorbed fees. A $33 membership nets about $30.41; anything under $32.57 nets less than $30. The fees themselves are a $1 flat fee, a 1% Special Feature fee for Memberships, and standard credit card processing (2.9% + $0.30) β together roughly 8% of the price on a $30β35 tier. If Gift Cards is also active, add another 1%.
How Memberships Work
Key Features
One Admission Per Showtime: By default, a member's benefit applies to one admission at each covered showtime. A show playing at 7:00 PM and 9:00 PM on the same day is two showtimes, and a member can claim at each. Raise Admissions per Use to cover more than one seat at a showtime
Free or Discounted: A tier can give free admission, a percentage off, or a dollar amount off β set with Member Benefit
Tier-Level Coverage: Include or exclude individual ticket tiers β or every tier sharing a name, across events you haven't created yet β so a membership can cover a standard seat while leaving a premium or add-on tier for members to pay for. See Choosing What a Membership Covers >
Usage Limits: Cap how many different showtimes a member can claim per renewal period with Max Uses per Renewal
Password Protection: Restrict membership enrollment with passwords
Public Events: Memberships work with public events through tagging
Unlisted Events Option: For "members-only" events, create unlisted events and share links only with members
Member Login Requirement
Members must be logged in to their CrowdWork account when purchasing tickets for their membership benefits to apply automatically. When logged in, covered events show their member price during checkout β $0 on a Free Admission tier, or the reduced price on a Percent Off or Dollars Off tier.
A few limits worth knowing:
Benefits apply to online checkout only. Sales rung up in the POS app don't apply a membership.
Benefits don't apply to pay-what-you-want events or to bundle purchases.
To enroll, a patron must be logged in with a confirmed email address. Until they confirm it, the membership page shows a Confirm Email button where Enroll would be.
Billing & Renewal
Initial charge occurs immediately when a patron signs up
Recurring memberships: Renewals happen on the same calendar date each period (e.g., signup on the 5th = bill on the 5th of each month)
One-time memberships: No renewal charges - access continues based on event eligibility
Renewals are processed once a day at 16:00 UTC β 11am Central during daylight saving time, 10am Central in winter
When a renewal payment fails for a recurring membership:
A renewal gets up to three payment attempts in total, and the member is emailed when an attempt fails
A declined card does not fall back to a second card. The card assigned to the membership is the card that is charged β a saved card under another heading is never tried automatically. The one exception: if that card has been removed from the member's saved cards, the charge goes to another card they still have saved with your payment processor
After the third failed attempt the membership status is set to Canceled. This is not a temporary hold, and nothing restores it automatically β the member has to sign up again once their card is sorted out
Password-Protected Memberships
When you set a password for a membership tier:
The tier is hidden from the list on your public membership page β patrons don't see it until they enter the password
A password box appears on that page whenever you have at least one active password-protected tier; entering the right password reveals the tier
Someone who follows a direct link to the tier sees "This membership is password protected" and is asked for the password before they can view the details or enroll
Useful for exclusive access programs, student discounts, or VIP memberships
Discount Codes for Memberships
You can offer discount codes for membership tiers:
Create discount codes in your Discount Codes section
When selecting events to apply the discount to, your membership tiers will appear as options
Discount code fields automatically appear on your membership page when active codes exist
Great for promotional campaigns, existing supporters, or special offers
Season Ticket Considerations
For traditional season ticket programs where patrons expect one ticket per production (not per occurrence), use the Max Uses feature. For example, if you have a 5-show season, set Max Uses to 5 β each member gets five admissions to use across the season.
What Members Receive by Email
Three membership emails go out automatically. They're built in β there's nothing to schedule or switch on:
"You're now a member of {tier} for {theatre}!" β sent the moment someone joins, and it doubles as their receipt.
"Your membership has been renewed!" β sent each time a recurring membership renews successfully.
"Reminder: {tier} renewal is coming up!" β sent ahead of a renewal, so nobody is surprised by the charge.
Three places the wording comes from
Two of those three emails carry copy you write: the welcome email and the renewal confirmation. What a member reads in them is assembled from up to three fields, and it helps to know which is which before you write any of them:
Tier Description β your public sales copy. It appears on the membership page and is what persuades someone to join.
Confirmation Email Details (per tier) β email-only. Never shown publicly. This is where the practical, after-you-join information belongs: how to claim the benefit, what to bring, who to contact.
Global Membership Description (theatre-wide) β set once in Theatre Settings and added to every membership: on your public membership page, and in the welcome and renewal-confirmation emails. Ideal for the things that never change: refund policy, parking, house rules. See Customizing Your Theatre Settings Β»
The third email β the upcoming-renewal reminder β is a fixed notice. None of these three fields appear in it, so anything a member needs before a renewal charge has to reach them another way.
The automatic Upcoming Events list
All three emails include an Upcoming Events section that CrowdWork builds for you. It comes last in the welcome email and the renewal reminder; in the renewal confirmation your own copy follows it. It shows up to three events that are active, still have a future date, and are covered by that member's tier β including events covered by a tag, by an All Shows or All Classes tier, or by an "Any tier namedβ¦" rule, not just ones you attached by hand. Each entry carries the event's poster image, its name, the opening line or so of its description, and a View Event button.
Two things worth knowing about it:
It's automatic β CrowdWork lists the soonest upcoming events the member's tier covers, earliest first. If a tier has no upcoming events at all, the section simply doesn't appear.
It reflects your coverage rules, so it is a useful check on them. If a member tells you an email advertised something their membership doesn't actually cover β or left out something it does β that is your tier's coverage talking, not the email. See Choosing What a Membership Covers Β»
Managing Individual Memberships
To view and manage individual member subscriptions:
Navigate to Memberships β Members in your Dashboard
Find the member in the table. It lists every membership with its Membership Name, Member, Enrolled date, Renews On date and Status β click any column heading to sort by it
Click the β’β’β’ menu at the end of the member's row to change the membership:
Mark Paused: Suspends the member's benefits until you mark it active again, and moves the renewal date forward by the length of the pause
Mark Active: Reactivates a paused membership
Cancel Membership: Ends the membership β see Pausing vs. Cancelling below for when access stops
Clicking the membership name opens that tier's settings; clicking the member's name opens their Customer profile.
Tracking Member Activity
Since members "purchase" tickets even when using their membership benefits, their activity appears in your regular dashboard sections:
Orders: Membership-based ticket purchases show here β as $0 orders on a Free Admission tier, or at the reduced price on a Percent Off or Dollars Off tier
Tickets: Individual ticket records for shows
Registrations: Individual registration records for classes
This allows you to track member attendance and engagement using the same tools you use for regular ticket holders.
Pausing vs. Cancelling
Pause Functionality:
Temporarily suspends access to benefits
Shifts the renewal date forward by the length of the pause β a membership that renewed on the 1st and was paused for five days renews on the 6th from then on (a one-time membership has no renewal date to move)
Only your team can pause a membership or reactivate it with Mark Active. Members who want a break contact you; their own account offers Cancel
No membership charge is taken while paused, and none on reactivation β billing picks up on the shifted schedule
Cancel Functionality:
Recurring memberships: no further renewal charges, and access remains until the end of the current paid period
One-time memberships: access ends immediately β there is no paid period left to run out
Cannot be reactivated (new signup required)
When you cancel from the Members page, the confirmation reads: "If you cancel, your membership will remain active until the end of your current billing period. After that, you'll lose access to the current membership features. This action cannot be undone." (That wording describes recurring memberships; a cancelled one-time membership ends right away.)
When members cancel from their own account, they see only: "Are you sure you want to cancel this membership? This action cannot be undone."
Refunds
By default, there are no prorated refunds when memberships are cancelled
If you want to issue a refund as a theatre admin, find the transaction and click the refund button
For detailed refund procedures, see the Issuing Refunds guide
Tracking Membership Revenue
Membership revenue appears in your payment processor's dashboard β Square or Stripe, whichever your theatre uses β alongside other sales. You can identify membership transactions by:
Logging in to your Square or Stripe dashboard
Opening its sales or payments list
Looking for transactions labeled as "Membership"
The Membership Value report in your Dashboard gives you the same picture without leaving CrowdWork.
Best Practices for Memberships
Pricing Strategy
Recurring Value Calculation: Price recurring memberships so they feel like a steal! If tickets are $15 and members might attend 2 shows per month, price around $25-30. They save money, you get reliable income - win-win!
One-Time Value: For season passes or festival badges, price below what individual tickets would cost for the full season β if you're not sure where to start, try 20β30% off the full-season total
Free Tier Benefits: Use free memberships to build community and convert casual attendees into regular supporters
Psychological Pricing: Set price points where members feel they "break even" after 2-3 events. Once they've hit that point, every additional show feels completely free, which encourages more attendance
Account for Fees: Remember to build processing fees into your membership pricing since they're absorbed by the theatre
Membership Program Design
Limited Use Strategy: Offer tiers with usage limits (like "5 shows per month") to create urgency and encourage regular attendance
Password Protection: Use passwords for exclusive tiers, student discounts, or special promotions
Mixed Offerings: Consider offering both unlimited and limited memberships to appeal to different patron types
Tag Management
Create specific tags for membership-eligible events
Consider creating different tags for different membership tiers
Use descriptive tag names to help you identify membership content
Communication
Clearly explain membership benefits on your Public page
Send welcome emails to new members explaining how to use their membership
Every membership email already ends with an automatic Upcoming Events list, so you don't need to assemble one by hand β see What Members Receive by Email. Use your own sends for what that block can't cover: a fourth event, a members-only night, or a nudge about benefits going unused
For limited-use memberships, let members know how many uses they have remaining
Remind members to log in when purchasing tickets to receive their benefits
FAQs for Theatre Administrators
Q: Can members book multiple tickets for the same show? A: By default a member's benefit applies to one admission at each covered showtime. A showtime is a specific date and time, so a show playing twice in one evening gives a member a claim at each performance. Raise Admissions per Use on the tier when you want the benefit to cover more than one seat at a single showtime β that's how you build a member-plus-guest or household membership.
Q: How do members redeem their benefit? A: Members must be logged in to their CrowdWork account and still "purchase" tickets through the normal checkout process. On covered events the price shows as $0 on a Free Admission tier, or already reduced on a Percent Off or Dollars Off tier.
Q: Can we limit how many shows a member can attend per month?
A: Yes! Use the Max Uses per Renewal field when creating a membership tier. Leave it blank for unlimited access, or set a number like 5. It counts different showtimes β a member who brings a guest to one performance has used one of their five, not two. More on the two limits >
Q: Can a membership cover one ticket tier but not another? A: Yes, and there are two ways to do it. Either include only the tier you want covered β pick Any tier named "General Admission" in Select Show or Class β or include the show broadly and put the tier you want left out in Exclude Specific Events or Tiers. Choosing the Any tier namedβ¦ option in either field makes the rule stand for events you create later too; choosing one event's individual tier applies only to that event. Full walkthrough >
Q: Can members get a discount instead of free admission? A: Yes. Set Member Benefit to Percent Off or Dollars Off and enter a Benefit Amount. Members then pay a reduced price on covered events rather than $0 β useful when free entry is more than you want to give on a premium tier but you still want members to feel the value.
Q: Can a membership cover more than one seat at a showtime? A: Yes β raise Admissions per Use above its default of 1. That is how you build a membership covering a member plus a guest, or a whole household.
Q: Will a membership cover shows we haven't created yet? A: Yes, if you set it up that way. All Shows, All Classes, a tag, and any Any tier named "β¦" rule all keep applying to events you add later. Picking individual events or individual ticket tiers covers only what existed when you saved. More on tier-name rules >
Q: A member holds two of our memberships. Do they stack? A: No β at checkout CrowdWork applies the single membership that saves them the most on that order. Patrons can hold as many of your memberships as they like; they just won't combine on one purchase.
Q: Can we offer free memberships? A: Absolutely! Set the price to $0.00 when creating a membership tier. This is great for student memberships, volunteer access, or building community engagement.
Q: How do one-time memberships work? A: Select "Once" as the cadence when creating the tier. Members pay once and keep the benefit on whatever the tier covers for as long as the membership stays active β it has no end date of its own, so change the tier's coverage or cancel the memberships when the season or festival is over. Cancelling a one-time membership ends its access immediately.
Q: Do we need to set up special shows for members? A: No special setup is needed beyond tagging events correctly. For members-only events, you can use unlisted events and share links only with members.
Q: What happens if we deactivate the Memberships feature? A: Every membership is canceled immediately (not paused) β members lose their benefits at once, even partway through a paid period, and CrowdWork does not email them about it. Every membership tier is also set to paused. Reactivating the feature restores neither: members have to sign up again, and each tier needs Activate Tier clicked on its settings page before patrons can see it. If you're thinking of turning Memberships off, tell your members first.
Q: Can members switch between different membership tiers? A: There's no switching needed! Your patrons can subscribe to as many different membership types as they want. If they want to move from one tier to another, they can simply cancel the current one and sign up for a different tier. Or they might want multiple memberships simultaneously - our system is designed for flexibility, allowing you to create exactly the program that works for your community.
Q: How do password-protected memberships work? A: Set a password when creating the tier. The tier is hidden from your public membership list, and a password box appears on that page whenever you have an active password-protected tier. Entering the password reveals the tier; a direct link to it asks for the password first. Anyone with the password can enroll in that specific tier.
Q: Can we offer discounts on memberships? A: Yes! Create discount codes in your Discount Codes section and select your membership tiers when choosing what the discount applies to. The discount code field appears on your membership page when active codes exist. A code discounts the signup charge only β renewals are charged the member's regular price.
Q: Why don't membership fees follow our theatre's fee settings? A: Membership transactions always absorb fees rather than passing them to customers. This creates a cleaner subscription experience and matches how most subscription services work. Build any necessary fee costs into your membership pricing.
Q: Can members pay with Apple Pay? A: Memberships are paid by credit or debit card, including at a Square theatre where Apple Pay appears at ticket checkout. A membership renews on a schedule, and those later charges need a card saved on file. The same applies to payment plans. See Apple Pay at Checkout for where it is offered.
Need help setting up your membership program? Contact our support team for assistance customizing your membership offerings.
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